Tuesday, March 28, 2017
What Hell Moviegoing In This City Has Now Become!!!!!!!!!!!!!!!!!!!!!!!!
It used to be so easy. I would go to the box office, plunk down my cash, receive a ticket, and go in, and watch the movie. That is how I have been doing it, all my life.
But, like so many other experiences that are being ruined by over complication, movie going has now become one of those.
Not at the Film Forum, where I recently saw "Manhattan." That was fine.
No, I am talking about chain theaters, like the Cinepolis on West 23rd Street, and my practically home grown AMC Lincoln Square, on West 68th Street. Forget the price acceleration; that has become standard, and I am used to that.
But these are public theaters, not movie palaces, as of old. So, where do they get off, acting like they are? On 23rd Street, for several times now, I have been requested to choose a seat on their computer board, before being allowed to enter that theater. Inside, the auditorium is marked with numbers and locations so detailed it would seem "A Chorus Line" was being staged, or rehearsed, there.
Now, wait. Whatever the 23rd Street theater is calling itself--because, as infrequently as I now go, it seems each time it always changes names--it still honors the Thursday night tradition of Chelsea Classics, with Hedda Lettuce! At the last screening of such attended, I won two free passes. It wasn't until "La La Land" I had a reason to use them. But, on the day I went, they refused to honor the freebies, because the chain was now Cinepolis, and I had to pay full price--$16.95!!!!!!!!! Idiots! They knew what theater these freebies came from, and how, why could they just have honored them.
And listen, you morons! As far as choosing a seat, I just press whatever on the board, and then sit where I damn well please! Which is what, I am sure, a good portion of your other attendees are doing! Especially if the screening room is not sold out, or crowded. So, why persist in such bullshit????????????
When I told my beloved, he said, "Well, I guess we won't be going to that theater, often."
Fine. But then, when I went to see "Moonlight," I had the same crap experience with the seating!
The days of Reserved Seat attractions are long gone! That kind of filmmaking, and the audience for it, is a vanishing breed! So, why add insult to injury by alienating patrons who might other wise attend!
Nothing beats seeing a film in its original screen format. But, if chain operations keep implementing such draconian tactics, no one is going to want to come.
And then we will be reduced to just Netflix and High Definition!!!!!!!!!!!!